HFP-PR
Her Film Project Public Relations, or HFP-PR, provides general communications and specialized marketing, public relations, and publicity services to filmmakers and media creatives to help promote and profile their productions. Created as a branch of the well-known Her Film Project initiative that focuses on achieving equality in film through inclusive storytelling, HFP-PR digs deeper with individual creatives to build campaigns and provide advice and guidance on the best ways to engage with audiences around visionary projects, further their professional reputations, and generate opportunities in their fields of expertise as directors, writers, producers, or beyond.
With many years of film publicity experience, Her Film Project and HFP-PR's founder, Kyna Morgan, has a solid reputation for championing work by filmmakers and creatives with vision, no matter their gender identity. HFP-PR builds upon the respect and recognition within the film and related entertainment industries that Her Film Project has earned since 2010 to diversify and include new and neglected voices in front of and behind the camera. HFP-PR strives to advance creative visual culture one story at a time.
With many years of film publicity experience, Her Film Project and HFP-PR's founder, Kyna Morgan, has a solid reputation for championing work by filmmakers and creatives with vision, no matter their gender identity. HFP-PR builds upon the respect and recognition within the film and related entertainment industries that Her Film Project has earned since 2010 to diversify and include new and neglected voices in front of and behind the camera. HFP-PR strives to advance creative visual culture one story at a time.
Services
From full-fledged marketing campaigns to crowdfunding design, HFP-PR can provide you with full-service public relations as well as specialized consulting services. Packages are outlined below for full-service project-based public relations, while individualized consulting on particular aspects of projects may be discussed and priced according to project budgets. HFP-PR is interested in working with creative professionals on projects such as short films, feature films, documentaries, web series, and other screen-based projects. To discuss any aspect of PR services and pricing, please email Kyna Morgan.
Marketing Campaign
The marketing campaign package includes all major components necessary to help make your project a success. A five-pronged approach (goal-setting, research, assessment, communication, and evaluation) allows for a fully-developed campaign to best execute tactics and achieve your desired objectives. A marketing campaign is typically composed of initial meetings and research for information-gathering and the establishment of a five-pronged approach, then also includes a press kit, website and social media analysis and planning, press releases, newsletters or other routine communications with subscribers or visitors, and media coordination for interviews and articles. Each campaign is designed according to the particular needs of the project. Inquire now.
Short and web series: $125
Features: $200
Other screen-based media projects: Cost determined by initial discussion
Crowdfunding Campaign
A crowdfunding campaign package includes meetings, research, and information-gathering to help you design the most effective presentation of your project, your needs, how you'd like to reward contributors, and consistent communication with those who want to help see your project realized. This process includes advising on and/or evaluating a pitch video, researching and planning rewards and appropriate pledge levels, writing and collaborating on the following: a synopsis of your project, your personal story, and the risks involved in pledging. It also includes introducing members of your cast and crew and generally helping to guide the overall communication of your passion and ability to bring your film, series, or other project to fruition. Inquire now.
Short and web series: $175
Features: $250
Other screen-based media projects: Cost determined by initial discussion
Consulting
Highly customized advice and guidance for specific components of projects or aspects of production is available through HFP-PR's consulting services. Consulting may be implemented for posters and concept art, target marketing for niche audiences, festival strategy and planning, subtitles or other aesthetic or technical design, newsletter design, and more. Consulting is available at hourly and short-term rates. Inquire now.
